This automation acts as a social media assistant, transforming content from any URL (like a blog post or article) into a draft social media post. The post is optimized for a specific platform (X, LinkedIn, etc.) and sent to a Slack channel for review before publishing.
This automation streamlines your content marketing efforts by automatically repurposing existing web content for social media. Here's how it works:
Fetches Content: It starts by visiting the URL you provide, navigating the page just like a person would. It's smart enough to handle common cookie banners or popups to access the main content.
Extracts Information: The automation identifies and extracts the key information from the page, such as the title and body text.
Generates AI Post: Using the extracted content, it leverages an AI to write a new, engaging social media post. The AI follows specific guidelines for the target platform you've chosen (like X, LinkedIn, or Facebook) to ensure the tone, length, and hashtags are a perfect fit.
Sends for Review: Finally, instead of posting directly, it sends the freshly generated post to a Slack channel of your choice. This gives you and your team a chance to review, approve, or make final edits before it goes live.
Usage Ideas
Instantly create social media announcements for new blog posts.
Generate multiple platform-specific posts from a single piece of content to maximize its reach.
Repurpose product update announcements or release notes into engaging social media content.
Quickly share and summarize third-party news articles with your audience.
Create a steady stream of content for your social media calendar with minimal effort.
Customization Ideas
This template is a great starting point, and you can easily adapt it to your specific needs. You'll be able to work with an AI assistant to:
Customize the AI's writing style: You can change the instructions the AI uses for generating posts. For example, you can tell it to adopt a more formal or casual tone, use emojis, or follow a specific hashtag strategy for your brand.
Change the review destination: While it's pre-configured to send drafts to Slack, you can have it send them to other services like email or Microsoft Teams instead.
Modify the review message: You can change the layout and content of the notification message to better suit your team's workflow.
Adjust supported platforms: You can add or remove social media platforms from the target list.
Refine what content is extracted: You can instruct the automation to extract different pieces of information from the source URL, such as a brief summary or key bullet points, to use as the basis for the social media post.