Turn LinkedIn Engagements to Pipeline
This automation finds and enriches potential leads by identifying people who have engaged (commented or reacted) with recent posts on a specific LinkedIn profile or company page. It compiles the top leads into a report and emails it to you.
Daniel Shteremberg
Featured Apps
This automation streamlines lead generation from LinkedIn by performing the following actions:
- Fetches Recent Posts: It starts by accessing a LinkedIn profile or company page you specify and retrieving all posts published within a defined time frame (e.g., the last 14 days).
- Extracts Engaged Users: The automation meticulously goes through each post to extract a list of every person who left a reaction (like, celebrate, etc.) or a comment.
- Deduplicates and Cleans Data: It intelligently consolidates the lists from all posts, creating a single, unique list of engaged users. It also resolves different types of LinkedIn profile URLs to ensure data consistency.
- Enriches Lead Profiles: For each unique user, it uses a B2B data enrichment service to find valuable information, such as their email address, current job title, and company name.
- Ranks and Compiles a Report: The automation prioritizes the enriched leads based on the completeness of their data and builds a clean, easy-to-read HTML report table containing the top leads.
- Delivers the Report: Finally, it sends the comprehensive lead report directly to your email inbox.
Usage Ideas
- Generate warm leads for sales outreach by identifying users actively engaging with your company's content.
- Build a targeted audience list for marketing campaigns based on interest in specific topics.
- Discover potential job candidates who are already familiar with and engaged with your company's brand.
- Monitor competitor posts to see who is engaging with them and identify potential leads in your market.
- As a founder, automatically build a contact list of people interacting with your personal brand-building posts.
Customization Ideas
This template is designed to be highly adaptable to your specific sales and marketing needs. You can easily work with an assistant to:
- Target Any LinkedIn Page: Point the automation at any public LinkedIn personal profile or company page to generate leads.
- Control the Time Frame: Adjust how many days back the automation should look for posts, allowing you to focus on recent engagement or conduct a broader analysis.
- Customize Report Destination: Instead of an email, you can have the lead report sent to a Slack channel, saved in a Google Sheet, or delivered to another supported service.
- Define Your Report: Modify the email's subject and body. Change the columns in the lead table to include the data most important to you, like adding direct links to the source posts that a lead engaged with.
- Adjust Report Size: Control the number of top leads included in the final report, whether you want a short list of the best prospects or a more extensive one.
Agent Inputs
Required Parameters
Name | Type | Default |
|---|---|---|
linkedinUrl | string | None |
LinkedIn profile URL (e.g. https://www.linkedin.com/in/username) or company page URL (e.g. https://www.linkedin.com/company/companyname) to fetch recent posts from | ||
recipientEmail | string | None |
Email address where the enriched leads report will be sent | ||
Optional Parameters
Name | Type | Default |
|---|---|---|
lookbackDays | number | 14 |
Number of days to look back for recent posts. Posts older than this will be excluded. | ||
maxLeadsInReport | number | 10 |
Maximum number of leads to include in the email report table. Leads are ranked by data completeness. | ||
