How to Score LinkedIn Profiles Against Your ICP with n8n

Evaluating LinkedIn profiles to see if someone truly matches your Ideal Customer Profile (ICP) can be slow, inconsistent, and error-prone. Manual review means dealing with incomplete information, subjective decisions, and time wasted on candidates who don’t fit. LinkedIn’s own filtering tools are limited for deeper lead scoring, and basic automation may miss critical context, like technical depth or real AI interest.

With this Airtop automation for n8n, you can instantly analyze and score LinkedIn profiles against your ICP, saving hours of research and bringing structure to your qualification process. This solution leverages real browser sessions, authenticated access to profile data, and smart scoring logic tailored to your ICP criteria. It evaluates AI interest, technical depth, and seniority by extracting detailed data directly from LinkedIn, even from behind logins and complex UI features. Structured results (in clean JSON) make it easy to enrich your CRM, trigger downstream workflows, or segment leads. Whether you’re handling many leads or looking to automate in-depth candidate profiling, this automation helps you scale, standardize, and improve your LinkedIn prospecting.

n8n’s flexible workflow platform, combined with Airtop’s advanced browser-based extraction and scoring, ensures robust, accurate output every time—powering data-driven decisions for your sales, recruiting, or growth teams.

Who is this Automation for?

• Sales and business development teams looking to prioritize new LinkedIn leads by ICP score

• Recruiters and talent acquisition specialists rigorously qualifying candidates against core criteria

• Growth and marketing teams enriching CRM records with AI- and tech-relevance scoring

• Analysts and automation engineers scaling lead research or contact enrichment efforts

Key Benefits

• Automated, repeatable ICP scoring with real browser sessions and authenticated LinkedIn profile access

• Detailed, structured JSON output with AI interest, technical depth, and seniority insights

• No-code integration with your n8n workflows for seamless scalability

• Flexible scoring: Customize ICP weights and adapt the automation to different business priorities

Use Cases

• Prioritize sales outreach by scoring LinkedIn leads for fit with your AI-focused ICP

• Enrich CRM profiles with granular details from LinkedIn, including custom ICP score

• Batch process lead lists and segment for targeted campaigns or SDR follow-up

• Automate candidate qualification in recruiting pipelines based on technical and seniority criteria

• Qualify inbound leads from website forms and trigger follow-up workflows in real-time

• Support ABM (Account-Based Marketing) efforts by identifying top prospects at select companies

Getting Started with the Score Person ICP Automation

To start automating LinkedIn profile scoring in your n8n workflows, follow the steps below.

How the Score Person ICP Automation Works

When triggered via a form or workflow, the automation takes a LinkedIn profile URL and an authenticated Airtop Profile. It uses Airtop’s enrichment tool to access the profile as a real user, extract details—such as AI interest, seniority, job title, and technical depth—and calculate an ICP score based on your criteria. The results, including all critical metadata and the computed score, are returned in clean JSON format for use in your downstream automation or CRM.

What You’ll Need

• A free Airtop account

• An Airtop Profile authenticated to LinkedIn (setup here)

• A configured Airtop API key in your n8n instance

• An n8n account

Setting Up the Automation

1. Click on Try Automation on the automation page.

2. Select “Use for free” and follow the guided setup steps in n8n.

3. Enter the LinkedIn profile URL and your LinkedIn-authenticated Airtop Profile when prompted.

4. Specify your ICP scoring method by filling in the prompt field in the Airtop node (e.g., weighting for AI, technical, and seniority criteria).

5. Run the automation—results are returned in JSON for easy integration.

6. Optional: Schedule recurring runs or connect to your lead forms or CRM for automatic enrichment.

Customize the Automation

Tailor your LinkedIn ICP scoring automation to your needs using n8n and Airtop’s configuration:

• Adjust point weights or add new ICP criteria (e.g., industry relevance, location, specific skills)

• Batch process lists of profile URLs for campaign targeting or recruiting sprints

• Integrate with your CRM to auto-enrich and score new leads as they’re added

• Trigger custom follow-up actions in n8n based on the ICP score threshold (e.g., send intro email, assign SDR)

Automation Best Practices

• Keep your Airtop Profile authenticated to LinkedIn and refresh if sessions expire

• Clearly define and document your ICP scoring method in the Airtop prompt for consistency

• Use batch runs to compare and segment leads for better outreach prioritization

• Review and iterate on your ICP definition as your business and target market evolves

Try this Automation

This automation streamlines LinkedIn lead qualification, saving your team time and ensuring every prospect is scored for real AI interest, technical depth, and seniority. Try the Score Person ICP automation for n8n and transform your lead enrichment process. Need help customizing this automation? Book a Demo today!