How to Score LinkedIn Profiles Against Your ICP with n8n

Scoring leads by relevance is a critical step for sales and growth-focused teams that want to maximize the impact of outbound strategies. Reviewing LinkedIn profiles one by one to measure AI interest, technical depth, and seniority is time-consuming and highly manual—especially when managing large lists, handling authentication, and navigating LinkedIn’s interface or platform restrictions. Many teams also face challenges with unreliable scraping tools and lack of structured output, not to mention the headache of managing browser authentication and dealing with link previews or profile variations.

The Airtop LinkedIn ICP scoring automation, powered by n8n, offers a streamlined solution. It leverages real browser automation with full login and authentication support to extract and evaluate deep LinkedIn profile data—ranging from role, company, and headline to connections and profile summaries. With robust AI-driven scoring logic, the workflow automatically analyzes each profile’s AI affinity, technical skills, and seniority—returning a comprehensive JSON result with a custom weighted score. This enables your team to quickly prioritize or segment leads, integrate results with your CRM, and tune scoring rules to fit your Ideal Customer Profile.

By combining Airtop’s secure and scalable data extraction (including 2FA and Captcha handling) with n8n’s automation engine, you eliminate manual copy-paste work, reduce human error, and access richer data—right when you need it.

Who is this Automation for?

• Sales teams qualifying large volumes of LinkedIn leads for targeted outreach

• Business development professionals conducting market segmentation by skill or seniority

• Recruiters who need to prioritize technical or AI-savvy candidates

• Growth and marketing operations teams embedding data-driven scoring into CRM or enrichment workflows

Key Benefits

• Real browser sessions with full LinkedIn login and authentication support (including 2FA, Captcha, OAuth)

• Fully automated profile extraction and ICP scoring based on AI, technical expertise, and seniority

• Returns structured JSON output for seamless data integration

• Easily customizable scoring logic to align with your unique ICP requirements

Use Cases

• Automatically qualify inbound demo requests by LinkedIn profile

• Score and prioritize lead lists before SDR outreach

• Screen candidates by technical skills or AI credentials for recruiting pipelines

• Feed enriched lead scores directly into your CRM

• Segment event attendee lists based on technical and leadership profiles

• Support account-based marketing with granular ICP segmentation

• Build sales dashboards showing lead pipeline composition by custom scores

Getting Started with the ICP Scoring of a Person LinkedIn Profile Automation

Start scoring LinkedIn profiles for ICP fit with just a few simple steps—no manual data entry or coding required.

How the ICP Scoring of a Person LinkedIn Profile Automation Works

This automation begins with a trigger—such as a web form or CRM entry—submitting a LinkedIn profile URL and a pre-authenticated Airtop Profile. Parameters are properly set up for the workflow, which then runs the Airtop Enrichment Tool to fetch profile details, analyze AI interest, technical depth, and seniority, and apply a weighted scoring system based on your custom ICP criteria. The result is formatted as clean, structured JSON for integration or reporting.

What You’ll Need

• A free Airtop account

• An Airtop Profile authenticated to LinkedIn

• An n8n account

Setting Up the Automation

1. Click on "Try Automation"

2. Select "Use for free" and go through the guided setup steps

3. Enter your ICP scoring logic in the Airtop node prompt field as required

4. Connect your Airtop Profile authenticated to LinkedIn

5. Run the automation

6. Optional: schedule recurring runs by turning the scheduler switch on

Customize the Automation

Tailor the automation for your workflow using Airtop and n8n:

• Adjust the ICP scoring weights and criteria directly in the workflow prompt to reflect changing sales priorities

• Add fields to extract and score specific skills, certifications, or industries for deeper niche targeting

• Modify the workflow to push results automatically into your CRM, Google Sheets, or email reports

• Trigger batch processing from a CSV of LinkedIn profile URLs, enabling rapid list scoring

Automation Best Practices

• Use an Airtop Profile with up-to-date LinkedIn authentication for consistent access

• Test your ICP scoring prompt on a variety of profiles to refine logic and weights

• Integrate automation output with your CRM for faster lead follow-up

• Schedule the automation to run regularly on new lead lists for real-time prioritization

Try this Automation

Automate LinkedIn lead scoring and enrich your sales or talent pipeline with accurate, AI-driven ICP analysis. ICP Scoring of a Person LinkedIn Profile with n8n streamlines profile analysis so you can focus on engaging the most relevant contacts. Need help customizing this automation? Book a Demo today!