Scrape Therapist Directory and Outreach
This automation streamlines lead generation by searching a professional directory for therapists based on a specific specialty, scraping their contact information, and drafting personalized outreach emails. The collected data and drafted emails are then organized and saved into a Google Sheet.
This automation performs a full lead generation workflow from start to finish. Here's how it works:
- Navigate and Search: It begins by opening the International Therapist Directory website and performing a search for therapists who specialize in a clinical area that you define (e.g., "Anxiety").
- Scrape Data: The automation then scans all the search result pages, intelligently identifying and extracting key information—like full name, email address, and location—for every therapist profile that contains an email.
- Personalize Emails: For each therapist found, it generates a unique, personalized outreach email. It cleverly uses their first name for a personal touch (e.g., "Hi Jane,") or a more general greeting for a practice (e.g., "Hi Smith Practice team,").
- Store and Organize: Finally, it creates a new Google Sheet with two organized tabs. The first tab contains the raw contact and profile data for all the leads, and the second contains the fully drafted, personalized email ready for you to review and send.
Usage Ideas
- Build a targeted lead list for a new product or service launch.
- Recruit professionals for job opportunities, research studies, or collaborations.
- Gather contact information for market research surveys and interviews.
- Automate outreach for event invitations, such as webinars, continuing education courses, or conferences.
- Compile a directory of specialists in a particular field for referral purposes.
Customization Ideas
This template is a powerful starting point that can be easily tailored to your specific needs. You have the flexibility to:
- Change the Search Criteria: Target any clinical specialty or keyword available on the directory.
- Customize Your Message: Rewrite the outreach email's subject, body, and signature to perfectly match your campaign's goals.
- Scrape a Different Website: Adapt the automation to work with other professional directories or websites to build different types of lead lists.
- Define Your Data: Modify the specific data points you want to extract from each profile (e.g., add phone numbers, years of experience, etc.).
- Choose Your Destination: While it defaults to Google Sheets, the final data can be sent to other services or formatted differently to fit your workflow.